While we’re still hearing generally grim news about the global economy, there’s also talk about moving past the recession ― particularly about being smart about investing now for the future.  People often tout the magic of “getting more for less.”  But if you’re investing in IT, one of the best ways to be smart about your investment is to put your money toward getting more for the same.

Yes, more for the same.

Today we announced the industry’s only six-core processor for x86 2P, 4P and 8P solutions, the Six-Core AMD Opteron™ processor. This new processor provides up to 34 percent more performance-per-watt using the same socket as previous platforms. The new chip also offers lots of differentiation around our AMD-Virtualization™ (AMD-V™) technology and AMD-P technology, and it is available today. And more versions are planned to roll out throughout the year.

Today we start to redefine the server business by offering customers more choice. The new AMD Opteron processor represents a move toward usage-based platforms that are designed around key workloads – not benchmarks. That enables us to give the superior value at every price-point for those key applications that are driving data center growth. We are making management and migration easier with a “no compromise” solution to our product line, which means you get all the same function on all the chips. Not some function on some and other functions on others.

In the end we believe that customers will be very interested in the performance-per-watt capabilities of this new chip. They will love that we keep adding in more performance within the same power envelope.  And they’ll love more flexibility and more performance in the same power envelope.

See:  more for the same.

So, the new Six-Core AMD Opteron processor is targeted at demanding applications, is shipping now and offers a full suite of features, providing value at every price point.

I’ll take two please!

Nigel Dessau is senior vice president and chief marketing officer at AMD. His postings are his own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such links sites and no endorsement is implied.