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	<title>Nigel Dessau &#187; performance per watt</title>
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		<title>Better Than Ever</title>
		<link>http://blogs.amd.com/nigeldessau/2009/06/01/better-than-ever/</link>
		<comments>http://blogs.amd.com/nigeldessau/2009/06/01/better-than-ever/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 21:26:31 +0000</pubDate>
		<dc:creator>Nigel Dessau</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[AMD Opteron]]></category>
		<category><![CDATA[performance per watt]]></category>
		<category><![CDATA[server]]></category>

		<guid isPermaLink="false">http://blogs.amd.com/nigeldessau/?p=270</guid>
		<description><![CDATA[While we’re still hearing generally grim news about the global economy, there’s also talk about moving past the recession ― particularly about being smart about investing now for the future.  People often tout the magic of “getting more for less.”  But if you’re investing in IT, one of the best ways to be smart about [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">While we’re still hearing generally grim news about the global economy, there’s also talk about moving past the recession ― particularly about being smart about investing now for the future.<span style="mso-spacerun: yes;">  </span>People often tout the magic of “getting more for less.”<span style="mso-spacerun: yes;">  </span>But if you’re investing in IT, one of the best ways to be smart about your investment is to put your money toward getting more for the same.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">Yes, more for the same.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small; font-family: Calibri;">Today we announced the industry’s only six-core processor for x86 2P, 4P and 8P solutions, the Six-Core AMD Opteron™ processor. This new processor provides up to </span><a href="http://www.amd.com/us-en/Corporate/VirtualPressRoom/0,,51_104_543_15944~131372,00.html"><span style="font-size: small; color: #800080; font-family: Calibri;">34 percent more performance-per-watt using the same socket as previous platforms</span></a><span style="font-size: small;"><span style="font-family: Calibri;">. The new chip also offers lots of differentiation around our AMD-Virtualization™ (AMD-V™) technology and AMD-P technology, and it is available today. And more versions are planned to roll out throughout the year.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small; font-family: Calibri;">Today we start to redefine the server business by offering customers more choice. </span><a href="http://www-waa-akam.thomson-webcast.net/us/dispatching/?event_id=f0abab6815497214c5c3535020212d3d&amp;portal_id=583179303f3bd5200a6ee9411c6eb0f5"><span style="font-size: small; color: #800080; font-family: Calibri;">The new AMD Opteron processor represents a move toward usage-based platforms</span></a><span style="font-size: small;"><span style="font-family: Calibri;"> that are designed around key workloads – not benchmarks. That enables us to give the superior value at every price-point for those key applications that are driving data center growth. We are making management and migration easier with a “no compromise” solution to our product line, which means you get all the same function on all the chips. Not some function on some and other functions on others.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">In the end we believe that customers will be very interested in the performance-per-watt capabilities of this new chip. They will love that we keep adding in more performance within the same power envelope.<span style="mso-spacerun: yes;">  </span>And they’ll love more flexibility and more performance in the same power envelope.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">See:<span style="mso-spacerun: yes;">  </span><em style="mso-bidi-font-style: normal;">more </em>for the <em style="mso-bidi-font-style: normal;">same</em>. </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">So, the new Six-Core AMD Opteron processor is targeted at demanding applications, is shipping now and offers a full suite of features, providing value at every price point.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">I’ll take two please!</span></span></p>
<p><strong><em><span style="font-size: 11pt; line-height: 115%; font-family: &quot;Calibri&quot;,&quot;sans-serif&quot;; mso-fareast-font-family: Calibri; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;">Nigel Dessau is senior vice president and chief marketing officer at AMD</span></em></strong><em><span style="font-size: 11pt; line-height: 115%; font-family: &quot;Calibri&quot;,&quot;sans-serif&quot;; mso-fareast-font-family: Calibri; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;">. His postings are his own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such links sites and no endorsement is implied.</span></em></p>
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