Posts tagged with Parallels
User Enablement Instead of Vendor Lock-Out
Posted by Margaret Lewis in 11:43 AM
It’s easy to see that virtualization it is a technology that has real benefits for companies both big and small. Not to mention, it is underlying technology for another key computing paradigm that is gearing up – cloud computing.
One thing we at AMD understand is that virtualization for x86 is a fast moving train. Six years ago when we introduced AMD Opteron™ x86 processor technology, virtualization was in its infancy. Today it is a technology that is racing to move beyond early adopters and moving quickly into the mainstream – a trend backed by much industry research.
Six years ago there were no hardware hooks in x86 processors to assist virtualization software. Today – through the power of cooperation – virtualization represents a very delicate dance between hardware and software. It requires joint development efforts between processor vendors and hypervisor providers.
AMD has software engineers working hand-in-hand with major virtualization software partners and is an active contributor to Xen and KVM open source virtualization projects. The end result – we are moving toward near native application performance in virtualized environments, running servers with high utilization rates, and helping to reduce the energy footprint of data centers.
So what’s next? We need to drive toward the next level of cooperation, which is heterogeneous virtualization. Customers are asking us to drive innovation in the direction of interoperability. We need live migration between different processors brands – not just between generations of the same processor. We need enablement – not lock-out and I think Virtualization Ecosystem Month was a great way to get conversations going about how to address this customer need. While March is over, I encourage all of our partners and customers to keep the virtualization ecosystem spirit alive and work together to continue to further this important and game-changing technology.
Margaret Lewis (@margaretjlewis) is a Product Marketing Director at AMD. Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.
Saving the Best for Last
Posted by Julie Lass in 1:30 PM
Hello AMD community, and Happy Virtualization Ecosystems Month! We’re very excited to have been invited to take part in AMD’s celebration of all things “virtualization.” We’ve been technology partners for a long time and it’s great to have this relationship reflected in our blogs and social networking groups. You can see AMD blogging for Parallels here.
As you know, Advanced Micro Devices is all about developing the next generation of computing. Parallels leverages these continued advances in computing power in our innovative software. For instance, there are thousands of web hosters using our server virtualization software, Parallels Virtuozzo Containers, because it’s the most efficient method for virtualizing on a wide-scale. These hosters are now more fashionably called cloud providers; a market in which AMD and Parallels have been collaborating since, well… before “cloud computing” was cool.
Containers consume far fewer resources than other virtualization technologies, granting servers higher density and optimized performance: happy servers make for even happier IT professionals. The solutions we provide today wouldn’t be possible without working closely with top technology partners to take advantage of the latest innovations – without the right horsepower and processing architecture, virtualization would never achieve its full potential.
The success of recent industry events such as WebhostingDay 2009 and Parallels Summit 2009 has demonstrated the growing relevance of and interest in cloud computing. This is an exciting prospect for both AMD and Parallels with our long experience with the cloud; we look forward to helping customers evolve their IT infrastructure to be more powerful, easier to manage and – in a struggling global economy – very cost effective.
Here’s to continued success alongside our friends at AMD! Again, don’t forget to check out Margaret Lewis’ guest post at http://blogs.parallels.com/betweenthelines
Vice President of Business Development at Parallels, located in Seattle, WA. His postings are his own opinions and may not represent AMD’s positions, strategies or opinions. Any claims made herein have not been independently verified by AMD. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.






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